Anonymous

Hot Beans Coffee shop

The client wanted a friendly yet a modern website that allows the customers to browse their items and also place orders for pickup or delivery, I aimed to provide an easily accessible website that is suitable for their target audience which includes humans with varying age and navigation experience, the result is vibrant and welcoming website that also portrays the vibe and the personality of the actual coffe shop architecture.
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Created a web and mobile interface for Hot Beans Coffee Shop, focusing on enhancing the customer experience for online orders and reservations.

  1. User-Centered Design:

    • Conducted user research to identify key features customers value, such as menu browsing, location-based suggestions, and quick checkout.

    • Designed a warm and welcoming theme with earthy colors and minimalist elements to reflect the brand’s identity.

  2. Features and Process:

    • Designed an interactive menu with item customization options (e.g., size, add-ons, preferences).

    • Built an intuitive reservation feature that integrates with Google Maps to guide users to nearby branches.

    • Used Adobe XD and Illustrator to develop responsive designs for both mobile and desktop interfaces.

  3. Impact:

    • Increased online traffic and orders by simplifying the user flow and enhancing the visual appeal of the website and mobile app.

    • Boosted customer satisfaction by making the ordering process quick and easy.